Start with Why: How Great Leaders Inspire Everyone to Take Action

Start with Why: How Great Leaders Inspire Everyone to Take Action

Why do you do what you do? Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have Why do you do what you do? Why are some people and organizations more innovative, more influential, and more p...

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Title:Start with Why: How Great Leaders Inspire Everyone to Take Action
Author:Simon Sinek
Rating:
Genres:Business
ISBN:Start with Why: How Great Leaders Inspire Everyone to Take Action
ISBN
Edition Language:English
Format Type:Hardcover
Number of Pages:256 pages pages

Start with Why: How Great Leaders Inspire Everyone to Take Action Reviews

  • Henry Manampiring
    Dec 31, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

  • Jeff
    Feb 14, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

  • Maggie
    Aug 18, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

  • William Aicher
    Oct 26, 2017

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

  • Avolyn Fisher
    Feb 15, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

  • Chad Warner
    Jun 20, 2015

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

  • Andy
    Nov 17, 2012

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

  • Experience Life
    Feb 18, 2010

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

  • Jesse Field
    Jul 30, 2010

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

  • Jurgen Appelo
    Oct 16, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

    This book was inspiring .... at the beginning. Then it turned into a mantra making me want to hear something different- a different company as an example, a different person, a different view on things. But each page dragged on about the same things and for a short book, this is not an...

    Simon Sinek takes a great 20 minute TED talk and belabors about it too long to be interesting. He is repetitive and dilutes his message to the point of boredom. Yet nothing can take away the basic good idea behind this book- I would suggest everyone watch his TED talk to get to know it...

    One good point, offered with endless repetition, extreme oversimplification, and annoying inconsistencies, in a bad writing style. ...

  • Annemieke Windt
    Feb 19, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

  • Laura Frey (Reading in Bed)
    Apr 24, 2017

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

    This book was inspiring .... at the beginning. Then it turned into a mantra making me want to hear something different- a different company as an example, a different person, a different view on things. But each page dragged on about the same things and for a short book, this is not an...

    Simon Sinek takes a great 20 minute TED talk and belabors about it too long to be interesting. He is repetitive and dilutes his message to the point of boredom. Yet nothing can take away the basic good idea behind this book- I would suggest everyone watch his TED talk to get to know it...

    One good point, offered with endless repetition, extreme oversimplification, and annoying inconsistencies, in a bad writing style. ...

    Interesting ideas, poorly presented, with 90% of examples being white men in tech. Try harder. ...

  • Ricardo Sueiras
    Jan 17, 2014

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

  • Cigdem
    Jul 08, 2017

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

    This book was inspiring .... at the beginning. Then it turned into a mantra making me want to hear something different- a different company as an example, a different person, a different view on things. But each page dragged on about the same things and for a short book, this is not an...

  • Fred Leland
    Nov 13, 2011

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

  • Chad Kettner
    Feb 15, 2012

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

  • Loy Machedo
    Jun 27, 2012

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

  • Karen ⊰✿
    Feb 11, 2018

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

  • Imants
    Jun 10, 2018

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

    This book was inspiring .... at the beginning. Then it turned into a mantra making me want to hear something different- a different company as an example, a different person, a different view on things. But each page dragged on about the same things and for a short book, this is not an...

    Simon Sinek takes a great 20 minute TED talk and belabors about it too long to be interesting. He is repetitive and dilutes his message to the point of boredom. Yet nothing can take away the basic good idea behind this book- I would suggest everyone watch his TED talk to get to know it...

    One good point, offered with endless repetition, extreme oversimplification, and annoying inconsistencies, in a bad writing style. ...

    Interesting ideas, poorly presented, with 90% of examples being white men in tech. Try harder. ...

    Good idea, but not worth the time - just read a summary. ...

  • Jason Boling
    Feb 02, 2015

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

  • Leah Nadeau
    Aug 14, 2018

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

  • Haggai
    Jun 22, 2015

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

    This book was inspiring .... at the beginning. Then it turned into a mantra making me want to hear something different- a different company as an example, a different person, a different view on things. But each page dragged on about the same things and for a short book, this is not an...

    Simon Sinek takes a great 20 minute TED talk and belabors about it too long to be interesting. He is repetitive and dilutes his message to the point of boredom. Yet nothing can take away the basic good idea behind this book- I would suggest everyone watch his TED talk to get to know it...

  • Abo Ahmad
    Sep 10, 2018

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

  • Lili Manolache
    Apr 07, 2013

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

  • Sean Gibson
    Jan 18, 2016

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

  • Natalie
    Apr 23, 2014

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

  • Malleswari
    Jan 07, 2015

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

  • ScienceOfSuccess
    Apr 28, 2017

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

  • Mohit Pahuja
    Apr 20, 2018

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

  • Mariana Martins
    May 20, 2018

    Me: ?I?ll take ?Books That Should Have Been Long Articles or Essays Instead of Books? for $500, please, Alex.? Alex Trebek: ?This book takes hundreds of pages, including at least 4,398 references to how great Apple is, to make a fairly simple (albeit important) point, an...

    Great TED Talk, but not enough to carry a book. The author utters the same platitudes over and over. The main concept is that persuasive argument starts with connection, then emotions, then facts. This goes back to Aristotle and is nothing new. The plus-value here would come from p...

    Stuart Sinek gave a really great TED Talk that summarizes the argument of this book: when we get caught up in the details of HOW and WHAT we are working on, it is very easy to forget WHY we are doing it. For example, at the turn of the 20th century, the Wright brothers were trying ...

    I am only on page 90 and this book is driving me nuts. I usually don't review a book or make a comment before I have finished reading it but I have to get this off of my chest so I can power through the rest. First of all, I agree 100% with Sinek in that a company has to have an es...

    Loy Machedo?s Book Review ? Start With Why by Simon Sinek TED Talks is an incredible platform for someone to either make it or break it. And in the case of Simon Sinek, the 5 Million plus views he received on his talk not only must have catapulted him to the ?Management Guru?...

    Simon Sinek presents a compelling vision of how companies, organizations, and individuals can achieve success. His simple message? Start with why. Which is to say the guiding principle of our endeavors should be based not on what we do or how we do it, but rather on why we do it. Acco...

    DON'T WASTE TIME READING THIS. WATCH THE VIDEO ON YOUTUBE INSTEAD. I was lured by this book because of Sinek's TED video. Great video and idea, and I should have stopped there. I feel that the book can be cut by 75% without losing its message. What's really annoying is the over...

    TL;DR The author wants us to communicate from the inside of the golden circle, not from the outside of it. He believes that people don?t buy what you do, they buy why you do it. "People don?t do business with everyone who has what they need. They do business with people w...

    Simon Sinek describes in his book "Start with Why: How Great Leaders Inspire Everyone to Take Action" how leaders and companies should work as a series of circles, i.e. "The Golden Circle" - the why, how, and what. This idea explains why organizations and leaders inspire the others. Ev...

    Using selective facts or analogies to suit an assertion, gratuitous statements often contradicting other assertions, and selective use of parts of a bigger story while conveniently overlooking others in the same context are among the reasons why I found this book to be of no value in l...

    ??? ????? ???? ???? ?? ??????. ?????? ???? ??? 2009 ???? ??? ??????? ????? ?????? ?? 3 ????: ??? ???? ?? ????? ??????? ???????? ????????? ??? ????? ??????? ?? ...

    This book was alright, for non-fiction, I guess. It?s hard for me to gauge, given my intense loathing for non-fiction books. They?re so unenjoyable. Sinek writes decently enough, and I totally buy what he?s dishing out, but I gotta say, by the 9th time he uses Apple or Southwe...

    I get the message and agree that "why?" is probably the most important question any leader should be asking... and answering. The book was inspiring, to be sure. But it also felt full of speculation as to why certain companies succeed and others don't. It wasn't that what Sinek says is...

    Start with Why is one of my all time favorite Ted Talks. This book is a longer version of the same concept. For the first few chapters, I did not feel that I was really getting any new information. However, the latter portion of the book went in to more specific examples of how great l...

    We are easily caught up in the details of what we want to do, and how we are going to get it all done. Communications expert Simon Sinek argues that we?d be far better off if we more regularly focused on why we?re investing all that effort and activity in the first place. It?s th...

    This is one of the best books I read in my list. Simon Sinek, the author of the book, narrated very clear how great leaders started with WHY and inspired people. The best part of this book is 'The Golden Circle', which has three layers of WHY at the core, followed by 'HOW', followe...

    All in all a good book. Basically base your product/service/business around WHY, more so than what or how. Notes: - "There are only two ways to influence human behavior: you can manipulate it or you can inspire it.... Typical manipulations include: dropping the price; running a pro...

    Having read Leaders Eat Last, and watching and following everything Sinek does, I thought it was about time to go back to his original book. With a basis in anthropology, but a strategic marketing mind and experience, Sinek has created a great argument for why "people don't buy what y...

    This book explains that people buy from a company because they believe in its values, not because of the quality of its products or services. In Sinek?s words, ?People don't buy WHAT you do, they buy WHY you do it.? Customers and employees want to be part of a higher cause (your ...

    Simon Sinek offers a life-altering and business-changing message: "Start with Why". Why do you do what you do? Why do you get out of bed in the morning? And why should people care? The golden circle - the "why, how, and what" - is grounded in biology. If you were to look at a cross-...

    In his book Start with Why Simon Sinek makes a case for companies to have a clear Why as the underlying principle for doing business. Using the Wright Brothers, Martin Luther King and Apple as primary examples Sinek states that companies that are clear about why they are in business ha...

    I got this book via a recommendation from a friend, so I was probably one of the few that had not seen the TED talk which contains much of the information within this book. I was interested in this book as I thought it would provide some useful insights and background into helping u...

    This book was very well researched and written in a way that indeed gels with the Author Simon Sinek s "WHY" of inspiring others. The book is based on the premise of most people know what they do. Some know how to do WHAT they do. But very few know WHY they do what they do. Most think ...

    Reviewing a book before completing it isn't a great idea usually, but I completed only 30% of the book and it's just too much fluff. The idea is simple but explanations are redundant. Simon's Ted Talk was great but I don't think it's enough content for a book. He doesn't support his th...

    This book was inspiring .... at the beginning. Then it turned into a mantra making me want to hear something different- a different company as an example, a different person, a different view on things. But each page dragged on about the same things and for a short book, this is not an...

    Simon Sinek takes a great 20 minute TED talk and belabors about it too long to be interesting. He is repetitive and dilutes his message to the point of boredom. Yet nothing can take away the basic good idea behind this book- I would suggest everyone watch his TED talk to get to know it...

    One good point, offered with endless repetition, extreme oversimplification, and annoying inconsistencies, in a bad writing style. ...

    Interesting ideas, poorly presented, with 90% of examples being white men in tech. Try harder. ...

    Good idea, but not worth the time - just read a summary. ...

    "If the why is not clear on the inside, it will never be clear on the outside" Pros + Explains really well the thought process behind the golden circle (starting from the within with the why moving to how and then what); + Presents ways where you can apply it in professional life...